Saddle Stitch Catalogs
Starting at
$20.00
1. Paper Type:
- Cover Paper: Typically, catalogs use a thicker, glossy, or matte paper for the cover, such as 100-130 lb cover stock.
- Interior Paper: For the inside pages, a lighter weight paper (e.g., 60-80 lb text weight) is common. Choose between matte, gloss, or uncoated finishes based on the desired look and feel.
2. Size:
- Standard sizes: A4 (8.27" x 11.69"), Letter (8.5" x 11"), or custom sizes.
- Other common catalog sizes: 5.5" x 8.5" or 6" x 9" for a more compact format.
3. Binding Options:
- Saddle Stitching: Ideal for thinner catalogs, where staples are placed along the spine.
- Perfect Binding: For thicker catalogs, where the pages are glued along the spine.
- Spiral Binding: Offers a functional option for catalogs that need to lay flat when opened.
4. Print Type:
- Full-color (CMYK): For high-quality color prints, especially if your catalog features products with vibrant visuals.
- Black and White: If your catalog is more text-heavy or has fewer images.
5. Cover Finish:
- Glossy Finish: Gives a shiny look that enhances colors and images, often used for high-end catalogs.
- Matte Finish: A softer, non-reflective look that provides a sophisticated and modern appearance.
- UV Coating: Adds extra durability and a shiny finish to the cover.
6. Number of Pages:
- Catalogs typically range from 8 to 48 pages, depending on the number of products or services featured. More pages generally require a more durable binding method (e.g., perfect binding).
7. Page Layout and Design:
- Margins: Ensure proper margins for content to avoid cutting off edges.
- Bleeds: For images or designs that extend to the edge of the page, you’ll need to include a bleed area (usually 0.125” around the edges).
- Grid System: Ensures a consistent and organized layout, especially when dealing with images and text blocks.
8. File Format:
- PDF: This is the standard file format for print-ready documents. Ensure the PDF is in CMYK color mode with the correct bleed settings.
- Resolution: Images should be at least 300 DPI (dots per inch) to ensure high-quality prints.
9. Quantity:
- Determine the number of copies based on your target audience, distribution method (direct mail, in-store distribution), and budget.
10. Finishing Options:
- Embossing/Debossing: For raised or indented designs, often used on covers.
- Foil Stamping: Adds metallic finishes to logos or text for a luxurious feel.
- Perforations: Used if you plan to offer tear-out coupons or order forms.
By paying attention to these specs, you can ensure your catalog looks polished and professional, while also serving its intended purpose effectively.
1. Paper Type:
- Cover Paper: Typically, catalogs use a thicker, glossy, or matte paper for the cover, such as 100-130 lb cover stock.
- Interior Paper: For the inside pages, a lighter weight paper (e.g., 60-80 lb text weight) is common. Choose between matte, gloss, or uncoated finishes based on the desired look and feel.
2. Size:
- Standard sizes: A4 (8.27" x 11.69"), Letter (8.5" x 11"), or custom sizes.
- Other common catalog sizes: 5.5" x 8.5" or 6" x 9" for a more compact format.
3. Binding Options:
- Saddle Stitching: Ideal for thinner catalogs, where staples are placed along the spine.
- Perfect Binding: For thicker catalogs, where the pages are glued along the spine.
- Spiral Binding: Offers a functional option for catalogs that need to lay flat when opened.
4. Print Type:
- Full-color (CMYK): For high-quality color prints, especially if your catalog features products with vibrant visuals.
- Black and White: If your catalog is more text-heavy or has fewer images.
5. Cover Finish:
- Glossy Finish: Gives a shiny look that enhances colors and images, often used for high-end catalogs.
- Matte Finish: A softer, non-reflective look that provides a sophisticated and modern appearance.
- UV Coating: Adds extra durability and a shiny finish to the cover.
6. Number of Pages:
- Catalogs typically range from 8 to 48 pages, depending on the number of products or services featured. More pages generally require a more durable binding method (e.g., perfect binding).
7. Page Layout and Design:
- Margins: Ensure proper margins for content to avoid cutting off edges.
- Bleeds: For images or designs that extend to the edge of the page, you’ll need to include a bleed area (usually 0.125” around the edges).
- Grid System: Ensures a consistent and organized layout, especially when dealing with images and text blocks.
8. File Format:
- PDF: This is the standard file format for print-ready documents. Ensure the PDF is in CMYK color mode with the correct bleed settings.
- Resolution: Images should be at least 300 DPI (dots per inch) to ensure high-quality prints.
9. Quantity:
- Determine the number of copies based on your target audience, distribution method (direct mail, in-store distribution), and budget.
10. Finishing Options:
- Embossing/Debossing: For raised or indented designs, often used on covers.
- Foil Stamping: Adds metallic finishes to logos or text for a luxurious feel.
- Perforations: Used if you plan to offer tear-out coupons or order forms.
By paying attention to these specs, you can ensure your catalog looks polished and professional, while also serving its intended purpose effectively.
A catalog is a printed or digital publication designed to showcase a company's products, services, or offerings. Catalogs are essential marketing tools, providing detailed information to customers about what is available, helping them make informed purchasing decisions. They are typically well-designed, with high-quality visuals and clear descriptions, aiming to attract attention and encourage sales. Below is a description of the key components of a printed catalog:
1. Cover Page
- The cover page is the first point of contact for potential customers. It should feature an eye-catching design that aligns with the brand's identity and draws attention to the catalog’s content.
- The cover might include:
- A bold image of key products or services.
- A clear and concise catalog title.
- Branding elements such as logos, taglines, or slogans.
- Contact information or a call to action (e.g., "Order Now", "Browse Our Collection").
2. Table of Contents
- This section organizes the catalog and helps readers quickly find what they're looking for. It lists product categories or sections with page numbers, making it easier for the reader to navigate.
3. Product Pages
- These are the core pages of the catalog, where individual products or services are showcased. Each product page typically includes:
- A high-quality image or multiple images showing the product from different angles.
- A clear product description detailing features, materials, specifications, or benefits.
- Pricing information (if applicable).
- Ordering or purchasing details (e.g., SKU, availability, contact info).
- Additional information, such as warranties or care instructions, if relevant.
4. Promotional or Seasonal Pages
- These pages may feature limited-time offers, seasonal products, or special discounts.
- They can also highlight bestsellers or new arrivals, encouraging customers to act quickly.
5. Brand Story or About Us Section
- Many catalogs include a brief introduction to the company, its mission, values, or history. This section helps build a connection between the brand and its audience, humanizing the company and fostering trust.
6. Contact Information and Call to Action
- At the back of the catalog, contact details should be clearly visible. This includes phone numbers, emails, website addresses, and social media handles.
- A call to action (CTA) directs readers to take the next step, whether it’s visiting a website, placing an order, or contacting customer service.
7. Back Cover
- The back cover of the catalog often features additional branding, promotional content, or even testimonials. It's a final opportunity to leave a lasting impression, encouraging the reader to engage further with the brand.
8. Design Elements
- Typography: The font style, size, and layout should be consistent throughout the catalog, ensuring readability and brand coherence.
- Color Scheme: The colors should align with the brand’s identity and be visually appealing. For product catalogs, colors should highlight the products without overpowering them.
- Grid Layout: A clean and organized layout ensures that information is presented in an easy-to-digest format, with sufficient white space to avoid clutter.
9. Distribution
- Catalogs are typically distributed through various channels, including direct mail, in-store displays, trade shows, or as part of a sales package.
- They can also be made available in digital formats (e.g., PDFs) for online viewing or download.
10. Purpose and Goals
- Marketing Tool: Catalogs are primarily used to promote and sell products or services. They act as a visual representation of a company's offerings and allow potential customers to explore and purchase.
- Brand Awareness: Through compelling design and detailed content, catalogs help increase brand awareness and customer loyalty.
- Customer Engagement: A well-designed catalog encourages customers to take action, whether it's purchasing, signing up for more information, or visiting the store or website.
Overall, a printed catalog serves as both an informative and persuasive tool, giving customers a tangible reference that they can use to explore and make decisions about the products or services a business offers.
Ordering & Artwork Setup Guide
Step 1. Choose Product
- If you can not find the product you are looking for submit a custom quote here
Step 2. Select Product Options
- Size
- Color
- Turnaround Time
- Coating
- Etc.
Step 3. Add Product to Shopping Cart
- You will see an instant price for all listed products
- Click the Add To Cart Button
Step 4. Review Shopping Cart
- Name Your Job
- Select Shipping Method
- Add Any Special Instructions
- Once Satisfied Click The Checkout Button or Continue Shopping
Step 5. Payment Page
- Select Billing Address
- Select Payment Method
- Review and Accept Terms/Conditions
- Click Complete Button
Step 6. Upload Files
- Upload Now
- Upload Later
- My Designer Will Upload
- Files Are At A 3rd Party Download Source (i.e. ftp, dropbox, sendspace)
* Click a price and the quantity in the calculator will update to match what you selected.